Tag Archives: Culture

A lesson about business model agility from India’s Amazon

FlipKart is India’s Amazon. Launched in 2007, Flipkart followed the Amazon growth curve initially. The founders are former Amazon employees and oddly enough the first book they sold was “Leaving Microsoft to change the world”. Flipkart is doing just that in the Indian market. The Indian market is challenging and has a plethora of problems that Flipkart has had to confront. Flipkart have not only navigated around these problems successfully but have also grown impressively in the past 5 years.
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