Category Archives: Uncategorized

Don’t write a business plan for your new start-up

It’s been a few months since I’ve written on this blog. Apologies. The objective is to be more pro-active going forward. I hope to share with you my thoughts and key insights as I go about developing Snacky – a passion project of mine for the past 2 – 3 months. Snacky – an iOS app. aims to fundamentally alter how we search for restaurants and bars today. It is visual, it is based on your social circle, it’s easy on the eyes and effortless in terms of usability. It’s set to pilot in NYC in the next 4 – 6 weeks.  Going forward, I will share useful material and lessons learned from application development complexities to customer development.

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Platform Strategy and User Personas

When building a new platform that focuses on a supply – demand model, its important to focus on an initial hypothesized set of users grouped by similar characteristics, behaviors and goals. Focusing on a set of users for the MVP – Minimum Viable Platform is crucial in cornering a subset of the market and gaining traction progressively by horizontally expanding into complementary user groups.
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Let there be Light

Light_InnovationA fifth of the world’s population lives without electricity and a billion more with unstable supply of energy. Close to 35% of the world live in darkness – even during the day. The lack of light has incredible negative effects on productivity and thereby directly results in a death spiral for the poor. The end result is that the poor continue to be poor. Yes, it’s bleak.
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A lesson about business model agility from India’s Amazon

FlipKart is India’s Amazon. Launched in 2007, Flipkart followed the Amazon growth curve initially. The founders are former Amazon employees and oddly enough the first book they sold was “Leaving Microsoft to change the world”. Flipkart is doing just that in the Indian market. The Indian market is challenging and has a plethora of problems that Flipkart has had to confront. Flipkart have not only navigated around these problems successfully but have also grown impressively in the past 5 years.
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Startup Mania – Coding Mania

I had the pleasure of attending Angel Vine yesterday. It’s a gathering of start-up founders, VCs, angels and others interested in the start-up tech space. I was there supporting a friend of mine who is working on a multisided platform that brings together car enthusiasts, parts sellers/re-sellers, event organizers and even car companies themselves – ambitious to say the least. As I spoke to people I realized 2 things: One, coding is cooler than ever and two, mobile saturation – everyone seems to have their hand on something related to mobile.

I spoke to a few people who proudly stated that they’ve been learning how to code – which is fantastic. This allows people to create products and makes them “dangerous” enough to create impact. This is the change – coding which has always been formal and taught in rigorous computer science programs is now a commodity.  The change has been in the tools and platforms and their scalability + robustness. This really empowers people to release usable products in a very short time frame(depending on complexity of course).
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