Monthly Archives: October 2013

You are browsing the site archives by month.

Competitive Advantage from the Bottom of the Pyramid

lg_electronics_logo_2486In a world where global competition is absolute, companies are looking at new ways to gain sustained competitive advantages. Global firms have employed blue ocean strategies to cater their services and offerings to the BoP (Bottom of Pyramid). The BoP markets are a hotbed for innovation and companies that are able to mold their business models to fit within this paradigm can truly alter traditional business models.
Read More …